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A new commercial for Original Parts Group had been in the works for quite a while, and we couldn’t have scheduled it at a more perfect time as a week after filming, COVID-19 brought everything to a halt here in California.
OPGI’s goal with the 2020 commercial was to show you that whether you were restoring or modifying your classic, Original Parts Group was your GM parts provider of choice.
We handpicked a few customer rides, an original ’70 Chevelle owned by Brian Almas, and a modified ’70 Chevelle owned by Michael Campbell. Because a 30-second commercial and in some cases only 15, wouldn’t allow for every make and model we cover to make an appearance, we went from Muscle to Luxury for the second set of Original and Modified classics, the Cadillac.
We reached out to Scott Burkett, owner of a modified ’63 Cadillac. If you are an Overhaulin’ fan, you probably remember this Cadi from Season 2.
Finding an Original ’63 Cadillac was not hard at all, as we had this beauty stored away with OPGI’s fleet of restored classics in our warehouse.
The team was just about ready to rock and roll when Michael, Brian, and Scott arrived with their freshly detailed rides. While Brian decided to have his Chevelle detailed by his trusted source, Michael and Scott had their rides detailed by our friend Tony at Insane Detailing OC.
We started the shoot with Michael’s Chevelle, but not before making sure it was positioned exactly where Producer Brandon McCray felt he would get the perfect shot.
The team spent hours on each vehicle staging and filming every last detail to showcase Original Parts Group’s high-quality factory reproduction, aftermarket, and performance industry-leading parts.
Although we couldn’t include detailed shots of every make and model we cover, we were able to sneak a hero shot of our Resto-mod ’66 GTO, ’70 442, and ’68 GS into the final scene. These classics are covered from front to rear with Original Parts Group parts and are a true showcase of what our product can do whether you are restoring or modifying your ride.
Stay home, stay safe, and continue to tune into our favorite shows on Motor Trend, NBCSN, MAVTV, and REV’N to see our commercial airing.
When does the ad launch??
Hi Michael,
We are working on the last edits and it should be airing for sure the week of 5.11-5.15. We will also share on youtube and will share the link with you as soon as it is available. Your Chevelle looks amazing in the video!
FANTASTIC Thanks OPGI -I must have purchased 50% of the car through you!
This is great I just saw it I have a 1968 Buick gs never see these anywhere cool to se it on tv thanks so much
Thank you, Mark, we are glad you enjoyed it.